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      J.C. Penney brings back free haircuts for kids

      NEW YORK (AP) - Children who missed the opportunity to get a free haircut at J.C. Penney last month will get plenty more chances.

      After an overwhelming response to the chain's free haircut program offer for children in August -1.6 million haircuts, to be exact - Penney will be making it a permanent offer every Sunday, starting Nov. 4.

      The decision underscores the extent of new CEO Ron Johnson's efforts to re-energize the chain and transform every aspect of its business, from pricing to creating a new shopping experience.

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